Digital Marketing Basic interview questions and answers ?

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What is Digital Marketing ?digital marketing_image

The Digital Marketing is the Promotion of goods and services in internet  that is called digital marketing.

The digital marketing is online marketing it is often referred to as an internet and web marketing. It is used digital technologies like:

  • SEO(search engine optimization)
  • SEM(search engine marketing)
  • SMM(social media marketing)
  • Web Analytics
  • Email Marketing
  • Content Marketing

what is on-page and off-page optimization?


On page optimization it makes websites stand out in search engine rankings. and it optimization is changes done on a live web page.

off-page :

The Off-page  optimization is changes done to a website offline. These changes result in positive search engine rankings.

What is SEO ?

SEO (search engine optimization).SEO is the technique to increase the quality of traffic in website. It is organic search engine results to your traffic.

Digital marketing channels ?

The digital marketing channels  some multiple online marketing channels there are:

  • Affiliated Marketing
  • Display Marketing
  • Email Marketing
  • Search Marketing
  • Social Marketing
  • Social Net working

What is ppc ?

ppc stands for pay per click. the ppc an advertising technique to guide traffic to websites. It is known as cost per click. advertisers pay the websites owner when the advertisement is clicked

What is PPC Advertising ?

ppc advertising is a online advertising model. It is advertising goods or administrations for promotions, promoters charge just when a client taps on their advertisement. it comes the name “pay per click”(PPC).It can be called key word advertising.

What is SMM ?

SMM (Social Media Marketing ) The SMM is the process of  building and connecting with networks around internet based life channels of your image is known as Social Media Marketing. While Social Media fundamentally remains a stage to be social with your clients, it can likewise be utilized to advance deals or produce drives utilizing the Social Media Ads.

The useful tools in digital marketing ?

  • Ahrefs
  • Alexa Ranking
  • Buzz sumo
  • Bootstrap Studio
  • Google Adwords
  • SEMrush
  • Unbounce

What is Google Adwords ?

Google AdWords is Google’s paid web based publicizing model that utilizes an offering framework to appear to the best or the privilege of the page results. When you are publicizing, you are disclosing to Google what watchwords or expressions you are keen on.

AdWords enables you to demonstrate your promotions to the opportune individuals, in the correct place, at the ideal time.

What is Google Analytics ?

The Web Analytics is the methodological of on-page and off-page patterns. The Web Analytics a technique the to collect, report, your website data. The Web analytics to track key metrics. It is a tactical approach to generate reports.

more information : DIGITAL MARKETING 


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